奥美整合行销传播集团
奥美整合行销传播集团

奥美整合行销传播集团是WPP集团麾下成员。作为全球最大的传播集团之一,奥美中国业务单元包括:奥美广告、奥美互动、奥美公关、奥美行动、奥美世纪、扬特品牌同盟、红坊、红芥末等。

奥美集团目前在全球159个城市拥有497个办公室及众多富有才干和创新思想的专业人士,为众多世界知名品牌提供全方位传播服务,业务涉及广告、媒体投资管理、一对一传播、顾客关系管理、数码传播、公共关系与公共事务、品牌形象与标识、医药营销与专业传播等。

奥美与众多全球知名品牌并肩作战,创造了无数市场奇迹。“成为珍视品牌的人最重视的代理商。”这是全球奥美集团的使命,也是奥美中国的奋斗目标。我们所做的一切都围绕着品牌: 活化品牌、打造品牌、保护品牌,让品牌不断产生利润。

2011年,奥美迎来了在中国的第二十个生日。今天,奥美在北京、上海、广州、福州、香港及台湾等地设立多家公司,为众多本土与国际著名品牌,提供全方位专业整合服务与策略咨询。随着越来越多的客户在中国市场的日趋活跃,奥美中国也逐步成为最国际化的本土公司、最本土化的国际公司。

Ogilvy & Mather is one of the largest marketing communications companies in the world. Through its specialty units, the company provides a comprehensive range of marketing services including: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; healthcare communications; direct, digital, promotion, relationship marketing. Ogilvy & Mather services Fortune Global 500 companies as well as local businesses through its network of more than 450 offices in 120 countries. It is a part of the WPP Group (NASDAQ: WPPGY, ww***om.[点击查看]) For more information, visit ww***om.[点击查看]

Ogilvy & Mather has nine divisions: Ogilvy One (direct and digital marketing), Ogilvy Advertising (ATL & BTL marketing communication), Neo@Ogilvy (digital and direct media), Ogilvy PR (public relations), Ogilvy CommonHealth (health care communications and marketing), Ogilvy Action (analytics and experiential marketing), The Brand Union (brand consulting), Red Wasabi (Intergrated marketing communication for Japanese-owned enterprise), RedWorks (production and design) .